Check out our latest project: ADIDAS - OLYMPICS BRAND CAMPAIGN

Celebrating 4 years of Partnership with Hugo Boss

Check out our latest project: ADIDAS - OLYMPICS BRAND CAMPAIGN

Celebrating 4 years of Partnership with Hugo Boss

Check out our latest project: ADIDAS - OLYMPICS BRAND CAMPAIGN

Celebrating 4 years of Partnership with Hugo Boss

Check out our latest project: ADIDAS - OLYMPICS BRAND CAMPAIGN

Celebrating 4 years of Partnership with Hugo Boss

Check out our latest project: ADIDAS - OLYMPICS BRAND CAMPAIGN

Celebrating 4 years of Partnership with Hugo Boss

Check out our latest project: ADIDAS - OLYMPICS BRAND CAMPAIGN

Celebrating 4 years of Partnership with Hugo Boss

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Hugo BossAn augmented approach to eyewear

Für HUGOs ersten Augmented Reality Filter auf Instagram haben wir ein anspruchsvolles und zugleich spielerisches AR-Erlebnis geschaffen - basierend auf der neuen Sonnenbrillenkollektion der Marke. Um HUGO mit dieser Kampagne ein breiteres Publikum zu erschließen, haben wir außerdem eine Reihe von begleitenden Social Ads entwickelt, in denen der Sänger Liam Payne die Hauptrolle spielt.

Hugo Boss - An augmented approach to eyewear
Hugo Boss - An augmented approach to eyewear
Hugo Boss - An augmented approach to eyewear

Outcome

Die hyperrealistischen Filter, die wir für HUGO entwickelt haben, setzen einen neuen Standard für Augmented-Reality-Brillenfilter.

Hugo Boss - An augmented approach to eyewear
"All that matters is that you are making something you love, to the best of your ability, here and now." – Rick Rubin
"All that matters is that you are making something you love, to the best of your ability, here and now." – Rick Rubin
"All that matters is that you are making something you love, to the best of your ability, here and now." – Rick Rubin
"All that matters is that you are making something you love, to the best of your ability, here and now." – Rick Rubin
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